Bottle of Yum Yum by Armaf on a bank of clouds, in a pink and lavender sky with iridescent bubbles and golden light.The bottle of Yum Yum by Armaf next to its original box, on clouds.The bottle of Yum Yum by Armaf surrounded by wild berries, cherry, rose and white flowers, on clouds.A hand holds the bottle of Yum Yum by Armaf among pink clouds.
Longevity Almost all day
Sillage An arm’s length

Armaf · Perfume

Yum Yum

Yum Yum

100% Authentic

Free shipping over $59.99

$46.99
$54.99 $46.99
−15% Sold out

Eau de Parfum · 100 ml

Shipping calculated at checkout.
FloralFruityGourmand
Top notes
Wild Berries, Cherry, Orange, Bergamot
Heart notes
Rose, White Flowers, Vanilla
Base notes
Powdery Notes, Musk, Amber
Perfect for
  • Spring
  • Everyday
  • A sweet gift

Wrapped as a gift + complimentary scent sample included

From $100 · your complimentary sample grows to 5 ml

Ships within 1–2 business days

Longevity Almost all day
Sillage An arm’s length

Cherry, rose and a powdery finish.

A cheerful fruity gourmand: wild berries, cherry, orange and bergamot open juicy; rose, white flowers and vanilla shape the heart; and a powdery musk-and-amber base keeps it soft on the skin. Sweet without weight, for daytime and for repeating.

View full details

The Signature packaging

How it reaches you

Every perfume leaves here wrapped by hand, sealed and ready to open… or to give.

Hands wrapping a perfume in star-printed tissue paper
Hands tying the lavender Scent Harmony ribbon
The wrapped perfume with its bow and the Now, breathe. card
Yum Yum

Red fruit over a vanilla rose.

Playful. Sweet. Light.

Yum Yum earns its name: cherry and wild berries open like candy, then rose and powdery musk turn it into something more grown-up than it seemed. A sweet you can wear to the office.

Why you’ll love it
  • Chosen one by one for its character
  • 100% authentic, shipped from the USA
  • With a complimentary sample you choose
  • Hand-wrapped, ready to give

A scent for becoming — not just smelling good, but feeling like yourself.

The Scent Harmony ethos
Discover the scent

100% secure payment

Safe & encrypted

Ships from the USA

No customs waits

Easy returns

On unopened items

How to wear
Spray onto pulse points — wrists, neck and behind the ears — from a few inches away. Don’t rub; let it settle and unfold through the day. For a softer trail, mist once into the air and walk through it.
Ingredients & details
Brand
Armaf
Concentration
Eau de Parfum
Size
100 ml
Shipping & returns
Free shipping over $59.99. Orders leave our atelier within 1–2 business days. Easy returns on unopened items.

✦ Reviews